Clay approached me to help them with the design of their app. After doing some consultation and reviewing the initial design, I got the opportunity to redesign the interface myself. The main focus was on enhancing how things look, but also the user experience on the app needed some updates. The changes included a new art direction and simplifying the user interface. After doing user testing and creating a lot of iterations, we launched the first version during fall 2020 at ESCP Berlin.
The project learned me a lot about digital product design, doing user testing and building solutions starting from user research. It was also the first time I worked with Figma (which I really enjoyed!).